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What Thirty Years of Building Brands Taught Me About Leading Well
Margin pressure, talent decisions, category bets. The patterns that hold across decades of brand building, and the quality every lasting leader shares about Leading Well

Ekta Saran
6 days ago6 min read


Why Brand Clarity comes before Brand Design
The decisions come first, the design comes after. - Ekta Saran. Image by Leeloo The First Most brand work fails for a reason very few people are willing to say out loud. The deck looks beautiful. The palette feels elevated. The typography is refined. The positioning language sounds intelligent. And yet six months later, the brand still does not feel clear. The problem is rarely the design. The problem is that the underlying decisions were never really fully made. I have sat t

Ekta Saran
May 283 min read


The clarity most founders are missing
For most of my career, I sat in rooms where the decision had already been made before the meeting even began. A leader would walk in convinced of the direction. The room would quietly organise itself around that point of view.

Ekta Saran
May 262 min read


How to Prepare for Your Appraisal When You Are Already Dreading It
Most appraisal preparation is external. People gather data, write down examples, rehearse their key messages. Very few people do the inner preparation that makes all of that external work actually land.

Ekta Saran
Apr 254 min read


Sustainable Leadership and Inner Balance: Why Leaders Need Both
Sustainable Leadership Requires Internal Balance. Picture by Anastasia Shuraeva Most leaders today are not struggling because they lack capability.They are struggling because they are carrying too much; mentally, emotionally, and energetically. Sustainable leadership and inner balance are deeply interconnected.Without internal stability, even strong leaders begin to feel overwhelmed, unclear, and disconnected from their own decision-making. The phrase work-life balance is oft

Ekta Saran
Mar 213 min read


Leadership Clarity: How to Regain Focus Without Quitting Your Career
Leadership clarity is the ability to make calm, confident decisions even under pressure. When professionals experience leadership burnout or decision fatigue, clarity can return through reflection, realignment of priorities, and internal recalibration.

Ekta Saran
Mar 54 min read


Grief in the Workplace: A Guide for Leaders
Grief touches us after any significant loss. The passing of a parent, partner, sibling, friend, colleague, or loved one. Loss after long illness or sudden death. A goodbye we were prepared for, and sometimes even the ones we never imagined.
Nothing prepares us for loss. This reflection is grounded in the work of Elisabeth Kübler-Ross, whose widely recognised model describes five common patterns of grief.

Ekta Saran
Feb 164 min read


What Travel Taught Me About Leadership Clarity and Letting Go
Travel offers more than rest. It can create space for leadership clarity, emotional reset, and a more grounded perspective.

Ekta Saran
Nov 8, 20254 min read


In the Pursuit of Happiness
Happiness is a state of being Happiness - the most elusive prize so many of us are chasing. We tell ourselves, “I’ll be happy when…” When I get that promotion, when I meet the right person, when my kids achieve a milestone, when the weekend arrives, or when life feels perfect. We tie our joy to external circumstances, waiting for the stars to align just so. But in this relentless pursuit, we miss the quiet truth: happiness isn’t out there. It never was! The Mirage of External

Ekta Saran
Jan 19, 20253 min read


The Emotional States That Quietly Undermine Leadership Decisions, and What Actually Helps
Bach Flower Therapy, a gentle system of healing that addresses emotional imbalances using the vibrational energy of flowers.

Ekta Saran
Dec 15, 20245 min read


Become a Prayer Warrior
Prayer is the act of communication with the Higher Self, the Creator, the Source or the Universe by putting your thoughts and emotions together in a string of words to create an Ask for yourself. Our words have power, and are one of the strongest ways to express ourselves, as the famous Boyzone lyrics goes "it's only words and words are all I have" If words have power, then everytime we use words to express worry - we are giving it power. Worrying then is a form of prayer; so

Ekta Saran
Dec 31, 20202 min read


Gratitude is the Key to Abundance
Gratitude is the key to an abundant life. This message is so simple yet so profound. We often get caught up in our life stories of lack and dissatisfaction; our own stories of pettiness and playing small. One story leads to another and before we know it, we are in a downward spiral, a downward into the deep dark well of sad emotions. We lose our light, our joy, our Mojo. We wonder why things are not going as we want, get even more frustrated and sad. We don't realize it's all

Ekta Saran
Sep 5, 20202 min read


Only Love is Real
Love is the way to life. All that truly matters is love. Love is the highest possible vibration and the purest of true feelings that we can have. I invite you to relax, sit back and contemplate: what in life truly brings you joy? More often than not the answer lies in the small pleasures of life, like sipping a cup of tea with your loved ones, having a heart to heart conversation with your best friend, or simply appreciating the beauty and blessings of Mother Nature. The ans

Ekta Saran
Sep 5, 20203 min read


Forgiveness is the Key to Freedom
Forgiveness is the Key to Action and Freedom I am sure forgiveness is something all of us suffers with at some point in our lives. Have you asked yourself WHY you should forgive someone? What will it do for you, and how do you go about it? Do you want to stay feeling all-righteous? Or clear your head and move forwards? “Forgiveness does not change the past, but it does enlarge the future.” ”The weak can never forgive. Forgiveness is the attribute of the strong.” When you for

Ekta Saran
Sep 5, 20202 min read
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